To decrease inflammation, you might receive topical anti-inflammatories, like cortisones. Dr. Henry says intralesional steroid injections can also help. “They can provide deeper anti-inflammatory penetration and are a standard treatment for active traction alopecia.”

Both doctors suggest a low dose of minoxidil, depending on the severity of the case. Minoxidil “helps those residual hairs to thicken,” Dr. Lenzy says. “Because a lot of times, the hairs that are left are very, very thin and fragile.” Dr. Henry adds that this is an option for someone who might have difficulty keeping up with topical formulations.

Dr. Henry also offers platelet-rich plasma (PRP). “While evidence is limited to case reports and small series for scarring/traction alopecias, PRP has shown promise in slowing disease progression and reducing inflammation,” she says.

Central centrifugal cicatricial alopecia

Hair loss at the crown of the head that spreads outward is known as central centrifugal cicatricial alopecia, or CCCA. The exact cause of CCCA is unknown. While certain hair-care practices and hairstyles (like high puffs and tight ponytails) have been said to trigger scarring in the crown area that leads to hair loss, there seems to be more to the cause of the condition than just how to style your hair.

A lot more research is being conducted to try and pinpoint why CCCA happens, says Dr. Lester. “There are people who’ve always used low-tension hairstyles and have never used chemicals or anything like that who also get it,” she says. “So it’s not just about hairstyling.”

Cicatricial comes from the Latin word for scar, and CCCA is the most common form of scarring hair loss in Black women, as noted by multiple dermatologists on our expert panel. Inflammatory cells, such as lymphocytes, lead to the destruction of the hair follicle, explains Dr. Lenzy.

How to treat it: Proper diagnosis precedes treatment. In her practice, Dr. Lenzy performs a biopsy to properly diagnose the condition—which can often be mistaken for other forms of alopecia. Using a microscope, a pathologist can see the inflammatory cells. In a case of CCCA, “the hair follicle becomes replaced with scar tissue,” she says. “So if we look at it under the [dermatoscope] we no longer see the hair follicles. We see scar tissue.”

Areas that are scarred in this way generally do not grow back, Dr. Lenzy adds. Some people, however, will have hairs that have “stunted growth,” she notes, which dermatologists can encourage to grow back by controlling the inflammation and adding in other treatment options.

This is why the early and accurate diagnosis of CCCA is so important, says Dr. Lenzy, adding that she also tends to treat CCCA more aggressively than other forms of hair loss. “I have found that when it’s not treated aggressively enough, it tends to progress faster,” she says. “So I use things like oral antibiotics, not because it’s an infection, but because the antibiotics are anti-inflammatory.”

Dr. Lenzy also uses some of the same treatments for traction alopecia to treat CCCA—like topical corticosteroids compounded with minoxidil. And she sometimes opts for steroid injections for deeper penetration into the scalp and nutraceuticals to help with the growth and thickness of the residual hairs.

Bold, striped hair has become as closely associated with Alysa Liu as the gravity-defying jumps that made her a world and Olympic champion. And for the 2026 ESPYs, her hairstylist, Anh Co Tran, made sure her hair remained inspo-pic-worthy, sweeping it into an intentionally imperfect updo that managed to balance elegance and edginess—just like the figure skater herself.

Because Liu’s hair was entirely off her neck, it perfectly complemented her black Louis Vuitton halter gown, fully revealing her back—a perfect opportunity to not only wear a beaded cross necklace backwards but also show off her cybersigilism-style lower back tattoo.

Tran says the hairstyle was concocted with Liu’s outfit in mind, not to mention her overall vibe. “Inspired by a soft, undone French knot, I wanted to create a style that complemented the dress’s sculptural draping while bringing the entire look together,” he tells Allure. “I added natural texture and movement to her hair to give it a subtle edge, creating a finish that felt both effortlessly refined and embodied her free spirit.”

Photo: Getty Images

Liu’s high-contrast color also influenced exactly how the updo came together. “We certainly factored Alysa’s signature stripes into this look to make sure the patterns of her hair were brought out when it was put up,” Tran says. “I made sure the blonde part accentuated the style.”

Photo: Getty Images

At the American Infusion Center’s location on lower Broadway in Manhattan, La-Z-Boy recliners with laptop tables are positioned in front of windows overlooking the Hudson River. The majority of people sitting in those seats—click-clacking away on their computers with an IV dangling from one arm—are women, including me. And many, including me, are there to get an iron infusion—a treatment that, despite being well-informed about my health, I hadn’t even heard of until I was in dire need of it at 47.

My iron levels weren’t ever mentioned at doctor’s visits until I was pregnant with my daughter at 39. With another human growing inside me, the need for adequate nutrients had new urgency. Those levels were steady for the duration of my pregnancy, but after a whirlwind four years—living through a challenging postpartum period, perimenopause, and a global shutdown—they took a nosedive.

But the drop wasn’t something my doctors picked up on easily. It took a year of relentless symptoms (fatigue, hair-shedding, brain fog, restless legs, anxiety), monthly periods reminiscent of crime scenes, and two myomectomy surgeries (to remove clusters of uterine fibroids) before I was deemed anemic. Iron deficiency is the most common cause of anemia, a condition that occurs when your body doesn’t have enough healthy red blood cells. You can be iron deficient (meaning you have low stored iron, or ferritin) but not necessarily anemic, although untreated iron deficiency often leads to anemia.

Though my iron deficiency went largely unrecognized for a time, I’m certainly not alone in this journey, which—like so many diagnoses in women’s health—often follows a long and winding path. A 2024 report from JAMA Open Network found that 34% of women between the ages of 18 and 50 are iron deficient. Post-menopause it becomes less common, as women stop bleeding regularly, so there’s less iron loss; that’s also why iron deficiency is less common in men.

The reason so many women find themselves dealing with anemia, particularly in their 40s (I was 45 when I was diagnosed), is not so straightforward—which is why it comes as no surprise that many are searching for answers and sharing symptoms on TikTok. Ahead, we sort through the signs of iron deficiency, including fatigue, shortness of breath, dark circles, cracking skin, and what social media is calling “ferritin face.”

What do we need iron for anyway?

Iron is a building block for hemoglobin, a protein in your blood that is required for the production of the red blood cells that deliver oxygen throughout our bodies. It sounds vital because it is. It’s key for optimal skeletal and cardiac muscle function, for hair growth, and for making neurotransmitters in our brain (including the dopamine and serotonin that have such a profound effect on our moods), says Imo J. Akpan, MD, a hematologist at New York Presbyterian.

“[Iron] also plays a quieter but important role in supporting regular ovulation and a healthy uterine lining, both of which matter when someone is trying to conceive,” says Lora Shahine, MD, a reproductive endocrinologist and ob-gyn at Ivy Fertility in Seattle.

And iron is foundational to how our bodies produce energy. Explains Amanda Kahn, MD, an internist in New York, “When iron stores are low, women often feel it everywhere, from their energy levels to their mood to their hair.”

The face (and hair and body) of iron deficiency

Do you have heavy periods? Do you have brain fog? Do you get winded walking up stairs even when you’re in really good physical shape? These are some of the questions Jamie Rosen, a 40-something brand consultant in New York City, remembers being asked by her hematologist Rachel Kramer, MD, during her first visit. “I was like, ‘Yes, yes, yes, yes, yes,’ to everything she asked me,” says Rosen, who had a list of symptoms that she had long been brushing off.

I look at red carpet photos for a living, so I’m pretty used to gorgeous gowns and glam. But once in awhile, a premiere look absolutely stops me in my tracks—or, more accurately, my scroll—and literally takes my breath away. Enter Zendaya at the New York City premiere of The Odyssey, whose loose, undone (and extra-long) braid and soft, flushed makeup can only be described as “angelic.”

And I’m talking literally angelic, as the Emmy-winning actor wore a feathered strapless Matières Fécales gown with actual wings attached to her shoulders, leaning into the whole “I’m playing a legendary Greek goddess” theme of her red carpet dressing for the Odyssey press run. (She plays Athena in the movie, and while Athena doesn’t typically wear wings, she is sometimes depicted with them.)

Hairstylist Coree Moreno “effortless texture and romantic movement” with a beautifully soft fishtail braid that flowed all the way down Zendaya’s back to mid-hip. “Loose” was the key word here, as the hair was gathered gently back at the nape of her neck and braided, with the front portions left out of the style to frame her face in easy waves—waves that fluttered in the most gorgeous way as she walked the carpet. A few pieces of hair escaped the braid, adding a windswept texture to the overall style. Braids have been a key element of many of Zendaya’s The Odyssey looks, including the crown braid she wore to the London premiere and the milkmaid braids from Paris.

“I’ve always believed that hair should carry emotion, not just shape,” Moreno wrote on Instagram. “For this look, the goal was to create something that felt lived in, romantic, and weightless—as if it had always belonged to the moment.”

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Makeup artist Ernesto Casillas said the goal was “beautifully luminous and sun-kissed skin,” which he achieved with a base of “fresh, glowing skin” and some strategic cream blush layering. Casillas paired Prada Beauty’s Touch Blush shades Caffee and Cherry across Zendaya’s cheeks, nose, temples, and chin, where the sun would typically hit, and finished with just “a touch” of Prada Balm in Astral Pink. Does she not look like she just flew down from Mount Olympus to help us on our epic quest?

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As someone who’s constantly testing new foundations, concealers, and cream blushes and bronzers, I can never have too many makeup sponges.

This black, teardrop-shaped tool from Gloat is sleek, functional, and thoughtfully designed—and the fact that the brand made it just for our July Beauty Box makes it feel that much more special.

Here’s how I use it: No matter what I’m blending, Idampen the sponge, then gently bounce the bottom side across my face (from my forehead to under my jawline) until the look is uniform. Then, I’ll use the pointed tip to blend in hard-to-reach nooks and crannies (around my nose and under my eyes). The finish is always super smooth, dewy, and never streaky.

The Gloat Makeup Sponge is exclusively available in the July Allure Beauty Box.

Anyone who’s spent a summer in New York City knows humidity and fine hair don’t mix. By the time you’ve made it to work, any styling you may have done at home has somehow dropped and/or completely disappeared.

This year, though, I’m on a mission to maintain my blowouts longer after I leave the house. Aside from a trusty can of hairspray, I’ll be reaching for the Goddess Maintenance BioTech Blowout Hair Mask, a pre-styling leave-in treatment that preps hair for hot tools, to help hold everything together.

Here’s how I use it: After shampooing and conditioning, I rake in a dime-size dollop of the lightweight cream from mid-lengths to ends while my hair is still slightly damp. Then I grab my blow-dryer to dry and, sometimes, if I’m feeling fancy, my curling iron for some quick bends.

I’ll be honest, even with the mask,my blowout still isn’t invincible (again, this is New York in the summer, after all), but at least now I have a fighting chance.

Goddess Maintenance BioTech Blowout Hair Mask is in the July Allure Beauty Box.

My mornings usually look the same: coffee, Wordle, makeup, sprint to the subway, and a full day of meetings. So when someone says it looks like I’ve gotten some sun, I take it as the highest compliment.

The truth? Makeup by Mario SoftSculpt Bronzing & Shaping Serum deserves most of the credit. The celebrity makeup artist calls it his “softest sculpt yet” (hence its name), and after using it, I get what he means. It’s nearly impossible to overdo.

Here’s how I use it: After applying my foundation and concealer, I’ll swipe the doe-foot applicator along my forehead, beneath my cheekbones, and around my jawline, then blend everything out with a dense, angled contour brush.

I never feel like I have to be especially precise—and that’s exactly what I want from an everyday bronzer. It just makes me look like I spent a little more time in the sunshine than I actually did. (My weekly screentime report would beg to differ.) And if glow is what I’m going for, a couple of drops—used like an allover primer—gives the prettiest, dewiest finish.

Makeup by Mario SoftSculpt Bronzing & Shaping Serum is in the July Allure Beauty Box.

Frequently asked questions

What should you look for in a drugstore sunscreen?

I look for broad-spectrum protection, meaning there’s coverage against both UVB rays, which cause sunburn, and UVA rays, which contribute to pigmentation, melasma, and premature aging,” says Dr. Kobets. The label on the sunscreen will clearly state if it’s broad-spectrum. In addition to a broad-spectrum sunscreen, dermatologists and the American Academy of Dermatology (AAD) also recommend wearing a formula that’s SPF 30 or higher.

If you’ll be sweating or exposed to water, make sure to choose a water-resistant sunscreen. Like with broad-spectrum, the label on the bottle will clearly state if it’s water-resistant (usually, sunscreens are water-resistant for 40 or 80 minutes). If the label doesn’t mention anything about water resistance, that means it’s not.

Beyond the SPF number and other features on the label, cosmetic elegance matters more than you may realize. “If a sunscreen feels greasy, pills under makeup, or leaves a cast that someone dislikes, they’re less likely to apply enough or reapply consistently,” says Dr. Kobets. So, it’s a good idea to try several formulas until you find the one you really enjoy.

For those dealing with hyperpigmentation, consider tinted sunscreens that contain iron oxides, which help protect against visible light in addition to UV rays. It’s “an important consideration for people suffering from melasma or conditions like lupus or sun-induced rashes,” says Serena Mraz, MD, a double board-certified dermatologist at Solano Dermatology and Associates in Vallejo, CA.

Another factor worth considering is skin type. Fortunately, “many drugstore brands now offer excellent formulations tailored to a variety of skin types, including sensitive, acne-prone, oily, and mature skin,” notes Dr. Kobets, making it easier than ever to find an SPF that fits your individual needs. Overall, sensitive skin types may want to gravitate toward mineral formulas containing zinc oxide or titanium dioxide, which both Dr. Kobets and Dr. Mraz say are typically well-tolerated. Those with melasma or hyperpigmentation should consider tinted sunscreens with iron oxides for added protection against visible light. Meanwhile, oily or acne-prone skin types may prefer lightweight fluids and gels that are noncomedogenic and won’t feel heavy throughout the day. For mature or dry skin, look for hydrating and moisturizing ingredients like hyaluronic acid, glycerin, ceramides, and niacinamide.

Are mineral or chemical sunscreens better?

One isn’t better than the other, necessarily (the best sunscreen is the one you’ll actually wear). While Dr. Mraz strongly advocates for mineral sunscreens and notes that “patients with sensitive skin tend to do much better with mineral-based sunscreens, which include zinc oxide, titanium dioxide, and iron oxide,” other doctors take a more flexible approach.

“I generally gravitate toward mineral sunscreens, especially for patients with sensitive skin, rosacea, eczema, acne-prone skin, melasma, or those recovering from cosmetic procedures,” says Dr. Kobets. However, mineral sunscreens aren’t for everyone. “Some people dislike the texture or white cast associated with mineral formulas and may do better with a chemical sunscreen,” adds Dr. Kobets. “In those cases, a chemical sunscreen is absolutely appropriate if it encourages consistent use.”

Dr. Hale agrees with the flexible take and wouldn’t say that one is better than the other. “At this point, I would say that both physical and chemical sunscreens are safe and they are effective,” she says. In fact, she notes that hybrid formulas containing both chemical and mineral SPF actives can sometimes offer the best of both worlds, since combining the two can help avoid white cast and offer broad-spectrum protection.

What’s the benefit of a drugstore sunscreen?

As with any sunscreen, the best drugstore sunscreens protect skin against harmful UV rays, of course. Simply put, “wearing daily sunscreen is the best way to slow down development of skin cancer and premature aging of the skin,” says Dr. Hale. But drugstore sunscreens offer so much more than just protection. One of the biggest advantages of drugstore sunscreen is accessibility. “Drugstore sunscreens are widely available, affordable, and easy to replace, which encourages consistent daily use and reapplication,” says Dr. Kobets. Dr. Mraz agrees, noting that “more affordable cost is the predominant overarching advantage over a more expensive department store sunscreen.”

Dr. Hale also points out another benefit that could be overlooked: volume. Because of the importance of applying and re-applying enough sunscreen, buying a more affordable option often makes practical sense. “There may be some merit in getting a less expensive sunscreen, where you’re getting more quantity of it for the same price,” she says. If a lower price point makes you more likely to apply the recommended amount and reapply throughout the day, that’s ultimately what matters most.

Meet the experts

• Elizabeth K. Hale, MD, is a clinical associate professor of dermatology at NYU Langone Health, senior vice president of the Skin Cancer Foundation, and board-certified dermatologist in New York City.
• Kseniya Kobets, MD, is a board-certified dermatologist and Director of Cosmetic Dermatology at Montefiore Einstein Advanced Care in New York.
• Serena Mraz, MD, is a double board-certified dermatologist at Solano Dermatology and Associates in Vallejo, California.

How we test and review products

We always enlist a range of testers for our makeup vertical, but, for example, hair-care products and tools are another story. While some hair products can be used across different textures, lengths, curl patterns, thicknesses, and colors (natural and unnatural), they are often created with specific consumers in mind. Many are formulated to address a concern (dandruff, breakage, brittleness) or to work most effectively for a specific hair type (4C curls, wavy hair, gray hair). You wouldn’t want to pick up a purple shampoo that’s only been reviewed by someone with, say, auburn hair, or a diffuser that’s never been tested by anyone with curls, right?

And for our reviews of the best drugstore sunscreens, we enlisted the help of multiple editors, writers, contributors, cosmetic chemists, and makeup artists with a range of experience studying and using these products. Testers considered performance across four primary categories: efficacy, texture, experience, and formula. For more on what’s involved in our reporting, check out our complete reviews process and methodology page.

Our staff and testers

A beauty product is a personal purchase. You might be searching for a face cream to address persistent dryness or a new nail product to add to your Sunday self-care routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, Allure wants to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.

After all, can we really say a skin-care product is the “best” for people over 50 if the only testers we’ve solicited opinions from are folks who have yet to hit 30? Can we honestly deem a high-end diffuser worthy of your hard-earned cash if it’s never been tested on curls? We’re proud that our staff spans a wide range of ages, skin tones, hair textures, genders, and backgrounds, which means that we are able to fairly assess any beauty product that comes into the beauty closet.

In our time-strapped world, the idea of a quick fix has never seemed so appealing. But there’s also the fact that, as researchers suggest, humans are “cognitive misers,” meaning we often rely on mental shortcuts to make fast and efficient judgments in new or time-pressured situations. “People are relatively poor at detecting deceptive information from others, because we usually just take them at face value,” says Janet Boseovski, PhD, a professor of psychology at the University of North Carolina at Greensboro and co-author of Beyond Body Positive, whose main areas of research include body image and child development.

With this in mind, it isn’t hard to understand how ”unscientific claims—in which influencers or coaches offer quick fixes, or simple strategies—appeal to many people precisely because they offer quick and seemingly simple solutions,” Dr. Boseovski adds. On top of this, says Charlotte Markey, PhD, a professor of psychology and director of the health sciences program at Rutgers University, “A promise like ‘you can think your way into a better face or body’ offers a seductive sense of control in a culture that constantly tells young women they are being evaluated visually.”

These coaches are peddling an illusion, Dr. Markey continues, pointing out that, “At the end of the day, a lot of how we look is genetically determined and constrained by our resources—money, time, other responsibilities.”

Manifesting can be understood as a way of trying to escape these constraints, and is a practice people often turn to in difficult times. For instance, in 2020, as COVID lockdowns began, Google searches for “manifesting” increased by 600%. Post-pandemic, in a time of economic and political uncertainty, it doesn’t feel like a coincidence that the phenomenon continues to be enormously popular.

Laila, 19, is among those drawn to the idea of manifesting beauty as a faster and more affordable way to reach her aesthetic goals, saving her money she might have spent on treatments and expensive products. After manifesting better grades in school, she decided, at age 16, to shift her focus to achieving a slimmer face, clearer skin, and longer hair. Like Lauren, she says the changes were subtle at first. “You see yourself every single day and you don’t really notice it,” she explains. “Then you look at a photo from a year ago and you’re like, ‘Oh wow.’”

When the placebo effect and puberty collide

If it’s hard to rationalize how young women like Lauren and Laila are convinced they’re able to change biological traits like face shape or eye color, there are psychological reasons why some people will report seeing results, says Dr. Markey. “Expectation effects, placebo responses, selective attention, and confirmation bias can all shape what people think they notice,” she points out. “Research shows that if we believe something to cause a change (we believe in a placebo), we may look at ourselves and think we look better because we expect to.”

While Rhaenyra’s hair is shifting from soft to shield-like, the opposite is true for Alicent Hightower and Helaena Targaryen (Olivia Cooke and Phia Saban), who are both experiencing a loss of power this season. ”There’s no trust in [The Red Keep] and it’s like they don’t want the handmaidens near them,” Culora says, adding that the styles were made to appear as though they’ve done their hair themselves. “You can tell that their hair isn’t as regal as previous seasons, and we do see a lot more hair down and a lot more disheveled,” she adds.

After all of these years in Westeros, Culora has a bit of fun weaving in her own subtle Easter eggs into some of the styles. In episodes one and two of this season, Culora braided a figure three in some character’s hair as a nod to the third season. She did the same at the end of season two, weaving an eight through hairstyles for the eighth and final episode. “I do these hidden things that no one really knows about in their hair,” Culora says. “I actually feature my initials at the end of the last episode, an ‘R’ and a ‘C’ hidden into their hair. It’s like a signature.”

Culora hints that there are other extreme changes when it comes to appearances this season, specifically for Baela and Rhaena Targaryen who are Daemon Targaryen’s twin daughters. Of course, she can’t give anything away just yet. “It’s almost like they’re losing part of their identity a little bit,” she hints.

Look closely, and you’ll spot an “R” and a “C” braided into Rhaenyra’s (right) hair.

HBO/Ollie Upton

What hairstyle would a dragon-rider have?

Besides braids and the intricate, armor-like weaving, Culora says the silhouettes of the hairstyles mimic the curve of the dragons that the Targaryens are riding. “It just creates this beautiful bit of cinema…and also it’s not distracting,” she says. It’s also why we see so many half-up, half-down styles in the show. “It’s a practicality, but it opens up the face and it just allows the cast to essentially act and not think about what’s going on on top of their head,” Culora says.